I-Instagram iye yavela kule minyaka idlulileyo kwaye yazimisa njengenye yeqonga elidumileyo lokwabelana ngomxholo wokubonwayo. Iividiyo, ngakumbi, ziye zabaluleka kakhulu eqongeni, kubasebenzisi abathile kunye neenkampani ezifuna ukubamba ingqalelo yabalandeli babo. Nangona kunjalo, ayizizo zonke iividiyo ezijikelezayo eqongeni ezifikelela kwimpembelelo efunwayo, kwaye uninzi lwale nto inento yokwenza nomgangatho womxholo opapashwayo. Ukulayisha iividiyo kwi-Instagram kumgangatho ophezulu akuphuculi nje ubuhle beprofayile yakho, kodwa unako yenza umahluko malunga nokufikelela kunye nothethathethwano.
Enye yeenzuzo eziphambili zokusebenzisa iividiyo ezikumgangatho ophezulu kwi-Instagram Yimpembelelo yayo ebonakalayo. Ividiyo ebonakala ibukhali kwaye enemibala eqaqambileyo inethuba elikhulu lokutsala umdla wombukeli ukusuka kumzuzu wokuqala. Ngokungafaniyo nomxholo omfiliba okanye owenziwe ngepixelated, iividiyo ezinokulungiswa okuphezulu zibonelela ngamava amnandi okubukela, anokukhokelela kugcino lwabaphulaphuli kwaye, ngenxa yoko, unxibelelwano olungakumbi olunje 'njengokuthanda', izimvo okanye ukwabelana.
Amandla okubonwa kweevidiyo ezinesisombululo esiphezulu
Esinye sezitshixo zempumelelo kwi-Instagram ilele ekukwazini ukugqama ngokubonakalayo kwindawo egcwele umxholo. Iividiyo ezikumgangatho ophezulu azibukeli ngcono kuphela kwiscreen esiphathwayo, kodwa kwakhona yenza unxulumano oluhle nebrand yakho. Xa abasebenzisi bebona umxholo owenziwe kakuhle, banokuthi bawubone njengobuchwephesha kunye nokuthembeka.
Ukongeza, ifomathi yokujonga ekumgangatho ophezulu inceda abasebenzisi ukuba bachithe ixesha elininzi bebukele ividiyo, eluncedo kwi-algorithm ye-Instagram. Xa abasebenzisi bechitha ixesha elininzi benxibelelana nomxholo wakho, kokukhona unamathuba amaninzi okuba uvele kwiifidi zabo okanye kwindawo ethi 'Jonga'. Oku kubonakaliswa okukhulu kunokuguqulela kwi inani elikhulu lemibono kunye notyelelo kwiprofayile yakho.
Impembelelo yomgangatho kwiimetriki zothethathethwano
Umgangatho wevidiyo awuphembeleli kuphela indlela ebonwa ngayo ngokubonakalayo, kodwa kunye namazinga okuzibandakanya. Iividiyo ezikumgangatho ophezulu zinako ukuvelisa ukuya kuthi ga kwi-30% yonxibelelwano ngakumbi kunezo zikwisisombululo esisezantsi okanye esiphakathi. Olu lwando lokuzibandakanya lubalulekile ukuba umxholo wakho uhlale ufanelekile kwaye ubonakale kubaphulaphuli bakho.
Kwelinye icala, ukusetyenziswa kweevidiyo ezikumgangatho ophezulu kunokunceda ukwenza i umfanekiso we-brand owomeleleyo nothembekileyo. Iinkampani kunye nabadali bomxholo abagxile kumgangatho bahlala bebonwa njengabazinikele ngakumbi kubaphulaphuli babo. Oku kunokuthatha isigqibo kumacandelo apho ukhuphiswano lulunya nalapho ukugqama kuyeyona nto iphambili kwimpumelelo.
Uzenza njani iividiyo zakho ezilungileyo kwi-Instagram
Ukuqinisekisa ukuba iividiyo zakho zivela kowona mgangatho ubalaseleyo, kubalulekile ukuba ulandele ezinye iindlela zokuphucula ngaphambi kokuba uzilayishe kwi-Instagram. Okokuqala, qiniseka ukuba ividiyo ikwifomathi efanelekileyo. Instagram icebisa iividiyo ezikwisisombululo 1080 x 1080 pixels kwifomathi yesikweri, 1080 x 566 pixels ezithe tye kunye ne1080 x 1350 pixels zefomathi ethe nkqo. Ezi nkcukacha ziqinisekisa ukuba umxholo wakho awulahlekelwa ngumgangatho ngexesha lenkqubo yokulayisha.
Ukongeza, kuyacetyiswa ukuba ucinezele ividiyo ngobukrelekrele. Nazi izixhobo zokuhlela ividiyo njengaye I-Adobe Premiere Pro okanye amaqonga akhethekileyo kwi-intanethi ekuvumela ukuba unciphise ubungakanani befayile ngaphandle kokuncama umgangatho wokubonwayo. Ngokugcina ifayile kwisayizi efanelekileyo, uthintela iqonga ukuba liyicinezele ngokuzenzekelayo, elidla ngokubangela ukulahlekelwa komgangatho.
Ukubaluleka kokusebenzisa izixhobo ezisemgangathweni
Ukuba ufuna iividiyo zakho zibe nefuthe kangangoko kunokwenzeka, cinga ngokutyala imali kwizixhobo ezifanelekileyo. Nangona i-Instagram ikuvumela ukuba urekhode ngokuthe ngqo kwi-app, iingcali zincoma ukurekhoda ngekhamera yefowuni yakho okanye ikhamera yobuchwephesha. Oku kuya kukuvumela ukuba ube nolawulo olupheleleyo kwimiba yobugcisa efana nokugxila, ukukhanya kunye nesisombululo sokugqibela.
Ukurekhoda ngokuthe ngqo kwi-app ye-Instagram kunokuphazamisa umgangatho wevidiyo ngenxa yoxinzelelo olusetyenziswa liqonga. Ukuba urekhoda ngekhamera yakho ephathwayo, unokukhetha ukugcina ifayile yoqobo kowona mgangatho uphezulu kwaye uyilayishe kwi-Instagram ngaphandle kokuphulukana neenkcukacha ezibalulekileyo.
Ukulayisha iividiyo ezikumgangatho ophezulu kuphucula indawo yakho kwi-Instagram
Njengoko sele sitshilo, i-algorithm ye-Instagram ithanda iividiyo ezenza okona kubandakanyekayo. Kodwa ngaba ubusazi ukuba ikwabeka phambili umxholo olayishwe kumgangatho ophezulu? Ngelixa i-Instagram ingathethi ngokuphandle ukuba eli nqaku liyeyona nto iphambili ekuveleni kwisondlo sabasebenzisi, izifundo zibonisa ukuba iividiyo ezicace kakhulu kunye nomgangatho wokubonwayo zitsala intsebenziswano ngakumbi kwaye, ngenxa yoko, kungenzeka ukuba ziqhutywe yi-algorithm.